I think the University student potential is being massively over-played here - surely they're either supporters of other clubs already, or not supporters of football at all?
I went to Uni in a city with a Football League club and went to only two games in my 3 years - both times because OUFC were the visitors.
I appreciate, capacity allowing, it's not an either/or, but I wouldn't want to alienate our current or future fanbase by subsidising tickets for a group that offers us very little going forward.
Kids are the future. And I talk from very personal experience. My support of OUFC was built almost exclusively on excellent community work in the 90s - in the backwaters of Oxfordshire. A ticket to a game with primary school in the Osler Road seats, then another in the Beech Road with a sausage and chip meal. Attending an OUFC 'soccer course' at the local secondary school during the summer holidays (with Chrissy Allen coming down one day to sign our OUFC branded soccer course t-shirts).
I was a kid, in Oxfordshire, who loved football. At an age where you're not conscious of who or what your local club is. The community work gave me a link to my local club that I genuinely may not have made organically.
I went to the courses, I went to games with school. My best friends dad (reluctantly) took those of us who enjoyed it to a couple more games. One or two of us were absolutely mesmerised by the sounds, the smells, the passion. As soon as we were old enough we went on our own - in the London Road.
30 years later here we are.
Oxford Brookes students from Surrey are not the future of this football club. The football mad kids of Wallingford, Thame, Watlington, Wantage, Didcot, Abingdon, Witney, Bicester, Wheatley, Banbury, Kidlington - and every village inbetween, are.