Great post. I'll bite on your final point. Easy to underestimate the importance of this. The club need to get it sorted. It's a visual culture we live in, especially online and our branding has become a dog's dinner. Everything about the visuals coming out of OUFC in the last few months looks like it's been done by an enthusiastic amateur. There's probably a youngster trying their best here so don't want them thrown under the bus, it's the marketing teams responsibility. At a minimum...
Professional photography with proper lighting and basic colour and tone correction to create a coherent album of head and body shots. Our player photos this year are so bad it's almost laughable.
A standardised colour palette in line with our club colours and a selection of header and body font rules
A few standardised templates for social media done by (or alongside) a professional with textures, typography and content blocks pre-designed.
