EPL New Liverpool sponsor to be announced in January

[Paul Cannell]

I just heard from a mate who works in Lipton's UK beverage division that their rivals Clipper Tea are about to announce a major new sponsorship of Liverpool FC. This is key to Clipper's new push into the Middle and Far Eastern market and will link fair trade, fair play and winning. It's a pretty big deal - for example once the sponsorship goes live the manager will be referred to officially as Jurgen 'Clipper Tea' Klopp.

 

[mariokempes]

I thought they were going to be sponsored by Calpol.